Holiday cheer is in the air, and you’ve got a home to sell – but don’t despair! While spring and summer are considered the best and most competitive times to list your home, the holiday season actually does have its benefits!  

People always will need to buy a home for various reasons, whether relocating for a job or a life change that requires a move. Holiday buyers are typically more serious, and you can attract the perfect buyer and be on your way to your own new home by following the tips below.   

Sit back and relax with your peppermint mocha latte – the Heffernan Real Estate Team’s got your back! 

Don’t Go It Alone 

First and foremost, don’t get left in the cold going the FSBO (For Sale By Owner) or iBuyer route. While it seems tempting to “save” money by forgoing a Realtor commission, it will end up costing you in the long run.  

Selling your home for the highest price on your timeline is our goal. Don’t let the sale of your home fall through during the holidays due to absent contractors or improperly framing your home in its best light. 

Interview Experienced Realtors 

Having an entire real estate team to guide you through one of the largest and most complex transactions of your life is not something the Heffernan Team takes lightly.  

Research and meet with multiple real estate agents and learn about their strategy during a listing appointment. You’ll need a reliable listing agent who is always available and will go above and beyond for you, especially during the holiday season. 

Wishing you could sell your home fast this holiday season, call/text us anytime!  Get started with a CMA (comparative market analysis); we’ll see what your home is worth. The Heffernan Team will give you the gift of selling your home. We’re happy to bring joy this season and can help you move on in the New Year! 

Deck the Halls with a Pinch of Cheer 

While homes usually look their best during the holidays, don’t overdo it with decor. We’re thinking more Martha Stewart and less Clark Griswold.  

Keep your home uncluttered and depersonalized while presenting a warm and cozy home. This allows buyers to imagine themselves living in your home. Keep decorations simple and generic. 

Related > Staging Sells 
 

Market to the Right Target Audience 

House hunters looking to buy during the holidays typically have a reason for doing so. Our marketing maven will identify the target audience to advertise to with a highly-detailed market analysis. With our proprietary marketing strategy and personalized outreach, we’ll find those buyers – who are usually on a deadline – looking for exactly what you’re selling. 

Show Off Your Home in Its Best Light 

Make a great first impression with high-resolution, well-lit, and flattering photos of your home. During the holidays, it’s likely you’ll get less foot traffic. Even in a hot market like Tampa Bay. 

Offer a cinematic video tour of your home to go along with those beautiful photos. The Heffernan Team can also advertise those videos across multiple platforms for maximum exposure! 

Prioritize Curb Appeal 

As Tampa’s temperatures cool a bit during the fall and winter, you can expect leaves and acorns to fall. So it’s important to stay on top of yard maintenance. Make sure your gutters are cleaned, walkways are clear, and landscaping and paint are on point.
 

‘Tis the Season to Be Jolly 

Make your home extra cozy and inviting during showings by playing soft classical music, offering holiday treats, and cranking up the heat/turning on a fireplace. Encouraging buyers to spend more time in your home allows them to discover its greatest features.
 

Leave It to the Heffernan Team 

The holidays can be hectic, but the Heffernan Real Estate Team can alleviate the stress of selling your home with proper exposure and marketing. Utilizing an experienced Realtor who knows the local market is crucial.  

The Heffernan team always evaluates and incorporates new technology and tools to serve our clients best, getting your home SOLD! Are you thinking about listing your home? Contact us today, and we’ll schedule your listing appointment!